Agency partnership · 2024 to present
Sircle Media is a social media agency in New York working with CPG brands. They have their own 3D capability in house and bring us in on the more demanding projects, where the modelling, simulation or VFX work goes beyond what fits into a normal social production schedule.
Agency work moves at a different rhythm to direct client work. Briefs arrive across many brands at once, each with its own guidelines, packaging and tone, and each has to slot into a campaign someone else is already running. The output has to match the visual direction the account already has, not ours, and it has to sit alongside work produced by their own team without looking like it came from somewhere else.
3D product animation and FOOH work across the roster, contributing assets for more than 70 brands since 2024. FOOH places rendered product into real footage, so a pack, can or bottle appears at billboard scale in an actual street scene with no location shoot and no permit. Everything modelled from packaging artwork supplied by the agency, and delivered in whichever formats the brand runs, from 9:16 alone to a full set across 16:9, 4:5 and 1:1.
Brands have included:
Clips
Outcome
An ongoing freelance partnership, with 3D and FOOH work delivered remotely from Poland into a New York agency across US working hours.
© 2026 fmCGI · 3D product animation for FMCG & CPG brands
